March 8th (2-5pm):One of Ireland’s most respected and active bloggers, Michele Neylon will present a ½ day seminar, at the Hilton Hotel Charlemont Place, on everything you need to know about blogging. If you are a novice, a regular blogger wanting to improve what you do or interested in adding blogs to your company’s marketing mix then this is for you. Places are strictly limited to the first 30 people who book. The cost is €95 for non members and only €55 for IIA members. This event is expected to book our fast.
This seminar will cover the following areas:
· Wonderful World of Blogs (some introductory examples)
· What is a Blog?
· What are its uses?
· Technical Overview of what makes blogs work RSS feeds and all that stuff
· How to set up your own blog
· Blogging Pitfalls
· Commercial applications of blogging
· Can blogging win you business
· Search engines and blogs – will your content be found
· Monetizing your blog
· How to promote your blog
· Examples of how blogs can be done badly
· Excellent examples of blogs – globally and in Ireland
· Can blogging win you business
· Question and Answer session
Pity its limited to 30 seats… could be an extremely interesting day!
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